Make 1SmartPuppy your consistently reliable source of essential content
The #1 reason why B2B businesses don’t feel confident in their content marketing is that they don’t have a consistently reliable source for content that works. If that’s you, the solution is to make 1SmatPuppy your ongoing content source.
Once a retainer agreement is in place, you’ll know exactly what kinds of content will be written for you each month. We’ll also touch base by phone or web meeting every month to make sure we’re on the same page, discuss specific content pieces and review any new developments with your business that could require new content.
It all begins with your strategy
Every ongoing engagement begins with the development of your Content Bridge content strategy, our signature service. Over a four-week period 1SmartPuppy learns about your business, competition and ideal customers. Then, in the Content Bridge report, we spell out the types and subject matter you need to publish in order to engage your ideal customers.
Because we can’t know the details of the retainer until the Content Bridge is complete, they are covered by two separate agreements. So, if you don’t like the recommendations made in the Content Bridge, you can move on without any further obligation.
Then the writing begins
Based on your Content Bridge, your monthly retainer could cover any of the following:
- Website (new or rewrite)
- Blog posts
- Email newsletters
- Video scripts
- White papers, eBooks and eGuides
- Case studies
- Landing pages
- Sales letters
- Sell sheets
- Check lists
- Email templates
All web page copy and blog posts are optimized for search (SEO) to help your site get found on Google.
Benefits of an ongoing retainer
Here are some of the benefits of working with 1SmartPuppy on an ongoing basis:
- Confidence | You content will always work to engage, inform, persuade and convert your customers and prospects
- Certainty | No billing surprises; you pay the same amount each month and can budget the costs
- Dependability | I never miss a deadline
- Teamwork | The longer we work together, the more I become a part of your team
Contact me, Meyer Baron, to discuss your ongoing retainer.
Why hire a big dog agency when all you need is 1SmartPuppy?